STRATEGIC NARRATIVE INSIGHTS
Tragically Funny
Are you thinking of shooting a video to tell your story?
Perhaps you're about to add some stock images to your next presentation or your new website?
Don’t do this.
https://youtu.be/2YBtspm8j8M
The tragedy with this hilarious video is how little it exaggerates. Too many organizations come up with similar meaningless fluff, cliches and platitudes. Avoiding this is not a question of money. Even big-budget brands do it.
The good news is that there is whitespace for you to stand out. It just means that you need to zig a bit more when everybody zags.
Happy Friday!